The 8" x 350' Kraft North River Paper Towel Roll is a better option for your business and for the environment. This product from the Cascades Tissue Group is made with "green" manufacturing practices, as well as green materials. It's EcoLogo and Green Seal certified. The brown kraft, natural fibers come from 100% recycled resources, of which 80% is from post-consumer material. You can feel great about providing your office, restaurant, or health care facility with this eco-friendly product, but it's also a high quality paper towel. It's a very absorbent product that will allow you make this supply of 12 rolls per case last a long time, so you won't have to constantly reorder.